If you’ve been dipping your toes into the world of marketing, you’ve likely heard the phrase consumer demand generation. Simply put, it means to generate a demand for your camp or program among consumers.
If you’ve dived into the deep end of the marketing ocean, you may have decided that trying to generate interest in your programs is harder than it looks and more than you can handle if you’re wearing all the hats. Continue reading
We have exciting news!
As of today, ACTIVE Network has acquired JumpForward, the market leader in NCAA recruiting, compliance and business office management.
We’ve been following JumpForward’s success for some time now, so naturally we’re enthusiastic about what the future holds for our valued university and collegiate customers. The addition of JumpForward’s offerings to the ACTIVE product portfolio will surely give customers a competitive edge.
If you’re a coach, a compliance department or an athletic director, JumpForward will be invaluable to your: Continue reading
First, I want to introduce you to our very own Mobile, Millennial Mom: Camarin Wanamaker! She balances a career at ACTIVE with mothering three children, gaining many of her mom/camp insights when her first child went to camp. (Read her blogpost: “Spring Fling or Summer Romance”) Continue reading
Everyone loves a “Win-Win,” getting something for nothing, and seeing an increase without additional effort. That’s why we’re super excited about yesterday’s launch of ACTIVEkids.com, the all-in-one place where parents can discover and register their children for activities.
We’re excited because it’s going to give camp directors like you something very valuable. For free, no strings attached. And we’re excited because nothing like this has ever existed! Continue reading
As the year nears its end, we hope you’re seeing your 2014 goals come to completion. There’s nothing more exciting and valuable for building trust and integrity than setting your sights on a distant point and doing the hard work to get there.
In order to help YOU do that, we hold ourselves to that same standard. We’re happy to announce that we met a major goal of relocating our headquarters to Dallas, Texas this fall. On December 3, we celebrated by opening the doors to our new state-of-the-art, 125,000 sq.ft. space that was designed to foster collaboration, innovation and growth. More than 70 of our vendors and customers celebrated with us, including Dallas Mayor Mike Rawlings. Continue reading