Chris Rubio is the #1 snapping trainer in the country, and Chris Sailer is a top kicking trainer. Former UCLA teammates, their camps offer training and high exposure to student-athletes pursuing D1 college scholarships or a career in the NFL.
Samantha Haines administrates both camps, managing details for campers and parents. With 2-3 college events every year and 5-9 high school camps per season (except winter) in different states, and an email database of 10,000, she has her hands full. Continue reading
If you’ve been dipping your toes into the world of marketing, you’ve likely heard the phrase consumer demand generation. Simply put, it means to generate a demand for your camp or program among consumers.
If you’ve dived into the deep end of the marketing ocean, you may have decided that trying to generate interest in your programs is harder than it looks and more than you can handle if you’re wearing all the hats. Continue reading
3 Easy Ways Parents Can Promote Your Camp
Over the next couple of weeks, parents will be asked a dozen times, “How was your summer?” Encourage parents and campers NOW to make sure their answer includes mentioning camp. Continue reading
Discover the real power of Facebook ads
Whether you manage Facebook pages for your personal life or your school, you’ve probably noticed a lot more clutter in your news feeds. Not only is it getting harder to see the posts you’re most interested in, but it’s also a challenge to draw attention to your own posts. Continue reading
Getting your content seen online
Imagine you spent hours planning a class for your students. You researched new ideas, planned original content, found (or created) awesome visuals, and prepped your space in an engaging way. But then nobody showed up.
What a waste, right? – of time, money, energy? You’ve labored over exciting material and presentation, but no one came to enjoy it! Continue reading
Many American parents face the challenge of finding affordable childcare beyond school hours.1 It’s estimated that 18.5 million children need supervision after school because of parents working full time. Of those, 8.4 million are enrolled in afterschool care programs, which leaves a whopping 15 million kids alone and unsupervised after school hours.2 Continue reading
We love TED Talks. There are so many great ones, but who has time to keep up with them all? That’s why, every so often, I want to share a TED learning that might be useful to our customers.
In his talk What I Learned From Going Blind in Space,1 astronaut Chris Hadfield described…well, that. He was outside the spaceship when it happened, attached to so-called ‘safety’ only by a tether and the voice of Command in his ear. He told about the training he’d been through that allowed him to stay calm. Continue reading
Summer is upon us. Are you feeling it? Supplies, facilities, parent and staff communication all compete for your attention. Not to mention prepping your own family for this busy season – new swimsuits and Crocs; backpacks with insulated water bottles, sunscreen, and Ziploc bags – and labeling EVERYTHING!
Feeling prepared has a lot to do with planning and focus, so with those things in mind, we’ve started a summer readiness checklist for you. Download the checklist. Continue reading
Who are your best customers – the ones who love your camp or class in the most tangible ways? They recruit their friends. They sign up during Early Bird registration. They read and respond to your emails.
How would you like to bottle some of that customer love? To know exactly what you’re doing right for those people, so you can keep pleasing them and multiplying their influence to the benefit of your program? Continue reading
Crafts have become a staple in camps and classes of all kinds, keeping kids busy with their inexhaustible potential for fun and learning. But ask any parent or youth director, and you might hear something about the dark side of crafts. They can easily become expensive, messy, and wasteful. Continue reading