It’s Camp Reporting Time. Do You Know Where Your Numbers Are?

Congratulations on another summer season in the books!

As you wrap up your sessions, you’ve probably thought of things you want to do differently next year (after taking a well-deserved break!). You may have gotten critical feedback from parents in particular areas, a tepid response from kids in others, or a gut feeling about certain encounters or activities.

Taking Stock of the Season

Every year after camp, you want to know how the season performed in detail. How quickly could you collect the following data?

  • Total number of participants
  • Total amount of revenue
  • Revenue per session
  • Revenue per season
  • Uncollected registration payments
  • Merchandise totals

What if you wanted to drill deeper and learn:

  • Where participants are traveling from
  • What draws kids to your program
  • Which programs are most popular
  • What age groups are under-represented
  • What drives attrition for certain age groups
  • How to meet the demand more efficiently

The Numbers You Need — Instantly!

ACTIVE’s Camp & Class Manager reporting feature provides answers to these important questions before, during and after the season, so you can fine-tune your efforts and focus your energy on what you love most – being with kids.

Check out this two-minute video to see how easy it is:

This Year, Use the Off-Season to Explore Solutions

Do you vow at the end of camp every year to investigate better software before next season? Now is the time to evaluate your program and your reporting tools. When you have the data you need, you can home in on your next steps with greater strategy and precision.

You didn’t become camp directors or educators so you could spend all your time with numbers. When you let Camp & Class Manager, ACTIVE’s camp and class management software, do the heavy-lifting in that arena, you can focus on the parts of your job you love.

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About Gina Calvert

Gina Calvert is the Senior Marketing Writer for ACTIVE Network, providing marketing and business resources for active lifestyle organizations across a range of markets, including government, nonprofits, camps, schools and endurance events, for more than six years.