Today’s parents manage non-stop schedules that start at sunrise and don’t stop ‘til the homework is checked. To find the best activities for their kids, they need an easy, one-stop resource that’s available anytime, anywhere. Hello, ACTIVEkids.com! Continue reading
The internet is an essential tool these days, and while it brings many positive benefits to our world, it can also introduce an element of risk. Just like fire safety and CPR, knowing how to stay safe while using the internet is a very important skill – especially when you work with children.
We’ve developed a few tips to help keep your camp, class or studio internet safe. Continue reading
If you’ve ever seen a Hollywood blockbuster or a Broadway musical, you’ve witnessed the power of a well-run production to captivate, educate and motivate an audience. And of course, the stars aren’t the only element that makes a great production shine. From producers and managers to sets, lights and costumes, a lot of work has been done both in front of the cameras and behind the scenes to ensure a flawless show. Continue reading
Facebook is the most effective marketing tool on the web. If you’re not using it, you’re not getting the engagement you should be. And if you’re not using it effectively, you’re wasting valuable time and resources–and possibly losing customers. Continue reading
February is Heart Month, and it’s a perfect time to promote cardiovascular wellness at your after-school program. The American Heart Association (AHA) encourages all Americans to find a fun way to increase their heart health, starting in February and working year-round. Continue reading
For busy parents, finding the right activities for their kids involves so much more than great programming. These days families also look for high-level communication and efficiency. Online registration and payments, as well as mobile access, are among the tools that pave the way. Continue reading
The number one concern of a camp manager or recreation director is safety, full stop. As the digital world becomes as important to managing your organization as the physical assets you own, you have more concerns than ever before.
We believe prevention is the key to a truly safe environment, whether it be your digital assets or your facilities. Here are a few recommendations on being proactive in your safety measures rather than reactive. Continue reading
Random Farms Kids’ Theater fits the “upstart” profile to a tee: A teenager started a theater in her parents’ basement in Chappaqua, New York. That was more than 20 years ago. RFKT has since become a widely publicized success, with a long list of actors going on to professional careers on the stage and in TV/film. Continue reading
You’re about to plunge deep into marketing your summer programs. As you do, are you finding your messaging and tactics a little stale?
As you set goals for a new season, it’s a good time to revisit your marketing strategies with these 3 steps: Continue reading
Everybody loves a good TED Talk. And you can find “playlists” all over TED.com with talks focused on particular topics and audiences. As inspiration for 2018, we decided to make a “Let’s Talk Kids” playlist, curated especially for YOU.
This idea required no small amount of digging. As youth leaders in schools, camps and enrichment opportunities, you’re a diverse audience with vast interests. But there’s something for everyone on this list. Check out these “ideas worth spreading,” according to TED. Continue reading