The Busy Program Director’s Email Marketing Cheat Sheet

Communication with clients is the lifeline of every business. Many of us rely on email for much of our business interaction. And why not, if this is true:

email quote in envelope

With email marketing providing an astounding 4300% ROI (Source), it’s an inexpensive and powerful way to engage with current and prospective registrants.

But does it seem like it’s taking over your life? And are you using email campaigns
to their maximum potential?

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